I most recently led Product, Engineering, and Design at Barti, an eye care SaaS platform. I joined at seed stage and, over two years, redesigned every existing feature, built out major new modules across the platform, and personally hired and built out an engineering team of ten.
Over two years we grew Barti from $40K ARR to over $1M ARR and 150+ practices, closed a $12M Series A led by Five Elms Capital, and earned the first-ever EHR endorsement from AOAExcel.
Before Barti, I spent fifteen years leading design and frontend engineering. I was UX Manager (L6) at Google, VP of UX at Firebase (acquired by Google), and Head of Frontend Engineering & UX at AdRoll. I join companies when they need someone to build, and I stay hands-on through it.
I left Barti in mid-2025 to build an independent game I'd been wanting to make for years. The core game is completed. Engine, art, story, systems. I'm now returning to design leadership full-time.
EXPERIENCE
Design & UX
I've designed products across consumer and B2B for companies from seed-stage to Google. Hands-on in Figma, fluent in design systems, and comfortable owning everything from a single component to a full brand. Every product I ship works across desktop, tablet, and mobile.
Recent work includes building Barti's design system from scratch, leading the brand and marketing site rebuild, and shipping hundreds of production screens across clinical documentation, billing, patient communication, and e-commerce.
Development
I lead frontend teams and write production code myself. React, TypeScript, CSS, and the tooling around them. I’ve built design systems that shipped to production at multiple companies, and contributed 150K+ lines of production code in my most recent VP role.
My technical background lets me move fluidly between design and engineering. I might critique a Figma file in the morning, review a pull request in the afternoon, and ship a component I designed and built myself by the end of the week.
Leadership & Teamwork
I hire for attitude and talent, in that order. The rest is teachable.
My job as a manager is to give the team the context, tools, and air cover they need to do their best work, and to get out of the way when they’re doing it. I protect my people from politics and interruptions, and I stay close enough to the craft to be useful in critique.
I’m a player-coach. I manage teams of 5-10 and I still ship. Senior design work benefits from a leader who can do the work, not just direct it.
Looking for your next design leader?
I'm open to Director, Head of, or Senior Manager roles where I can lead a team of 5-10 and stay close to the craft. Bay Area hybrid or remote (PT timezone).